MediaBizLab – Commercializing Media as Service
Media Factory participates in organizing a new Aalto-wide minor study program. The aim of the “MediaBizLab – Commercializing Media as Service” program is to give students skills and experience in discovering success factors in media design and commercialization of their own product and service ideas for the media field. This takes place through facilitation of creative processes, understanding of media markets and end users’ needs, business thinking, and skills in prototyping. The students will work in groups throughout the programme.
The administrative unit of the program is the Department of Marketing and Management at the School of Economics. Other participating units are Department of Media (School of Art and Design) and Department of Media Technology (School of Technology). The launch is next fall, and the intake is 20 students, preferably in their fourth year of studies.
For more information contact mikko.villi{ät}taik.fi or elina.koivisto{ät}hse.fi
