See that there is enough light that illuminates your main subject and pay attention to how the subject stands out from the background.
Notice that using natural light (sun light) and artificial light in the same shot will usually result in uneven colors: the natural light will look blue and the artificial light will look yellow (depending on the type of the light). It is recommended to use only one color light in one shot. Remember to adjust the camera white balance according to the light source.
In the Aalto Snapshots videos the action shots were shot in existing light and we used three Media Factory’s LitePanels LED panel lights to light the interview shots.
Next: Making an interview