Reference Systems

Photographs by Rebecca Hirneise

“With the observation of a system, the system boundaries were built simultaneously.“

A Reference System in a physical sense, is important to measure location-dependent variables. It isolates the measured object from the outer world, to get an uninfluenced result. Therefore, these systems become little separated worlds.

Rebecca Hirneise works with social reference systems in taking pictures and collecting textfragments. To counteract the modern diverting aesthetic consumer-behaviour, which has found its way to western society in the 21st century, she is looking for simplicity – for the everyday. An ordinary boresome life. She shows, how interesting an “uninteresting” person or object could be.


Rebecca Hirneise (05.06.1984 Mühlacker) is a German photographer and film director. In 2008, she finished her apprenticeship as a photographer and started to study Media Technology in Cologne, Germany. After one year, she changed the school to study Media Art at the University of Art and Design in Karlsruhe. With the focus on film and photography she directed her first movie, a 16 mm observing documentary, which was shown in 2010 at the ZKM-Stummfilmtage in Karlsruhe. In her photography work, Rebecca focuses on the daily life, takes pictures of friends, objects and foreign people to show how beautiful an ordinary life can be. In 2013 Rebecca moved to Finland to study film directing as a one-year ERASMUS-student at the Department of Film, Television and Scenography at the Aalto University School of Arts, Design and Architecture in Helsinki.

See more from the artist on her Tumblr:


You are welcome to the exhibition opening on March 4th at 17:00-19:00.

The exhibition is ongoing until March 28th and is open on weekdays at 9:00-16:00.

If you’re a first time visitor, please see the arrival information here.